The Characteristics of Highly Shared Infographics

November 16, 2017 admin 0

Infographics that garner an above average number of shares on social media tend to come from high-quality domains, tend to be around 600 pixels wide, and tend to have succinct titles, according to recent research from Growista. The report was based on an analysis of the performance of 1,000 infographics. […]

Six Reasons to Hire Your Audience: The Benefits of UGC

November 15, 2017 admin 0

User-generated content (UGC) is as old as content itself. Simply put, we’ve always wanted to chime in—from the Oxford English Dictionary, which was compiled from slips of paper, to letters to the editor, to fan fiction. We now flock to participate on our favorite online platforms. With digital forums, comments […]

Blogging Trends: Typical Post Length and Publishing Frequency

October 30, 2017 admin 0

Bloggers are writing more long posts, spending more time crafting pieces, and publishing less frequently this year than in years past, according to recent research from Orbit Media. The report was based on data from a survey of 1,377 bloggers who write about a wide range of topics. The length […]

Creating Videos: What to Look for in a Voiceover Artist [Infographic]

October 25, 2017 admin 0

Video is more than just a marketing trend—it’s a proven way to achieve marketing goals from awareness to sales. But creating videos can take more effort than creating more static types of content, and the process can involve people you don’t normally work with. As today’s infographic by video production […]

How Long Does It Take to Create a Piece of Content?

October 25, 2017 admin 0

Most marketers say it takes between one and six hours, on average, to create a piece of content, according to recent research from coSchedule. The report was based on data from a survey of 1,597 marketers from 83 countries. Some 40% of respondents work for a small or midsize brand, […]

The Most Effective Number in Article Headlines [Infographic]

October 23, 2017 admin 0

Which number in headlines for list articles/blog posts is correlated to the most social shares? To find out, Venngage examined the performance of 121,333 “listicle” articles/posts from brands and publishers. The researchers analyzed the number of shares each piece garnered on four social networks: Facebook, Pinterest, LinkedIn, and Twitter. Article […]