How tbh hit #1 by turning anonymity positive

September 22, 2017 admin 0

“If we’re improving the mental health of millions of teens, that’s a success to us” says Nikita Bier, co-founder of tbh. His team has scored a surprise hit, rocketing to the top of the App Store by letting teens send each other compliments anonymously. While most anonymous apps like Secret […]

Rise of the strategic marketing operations leader: Part 1

September 22, 2017 admin 0

A funny thing is happening to marketing operations leaders. Suddenly, they are showing up in executive meetings, in board rooms and acting as the “two” in the CMO’s “one-two punch” to transform marketing. Marketing operations (MO) leaders are evolving from “button-pushers” to vision creators and doers of how to operationalize […]

Silicon Valley should reject Saudi Arabia

September 22, 2017 admin 0

American companies face a difficult tradeoff when dealing with government requests, but they should just say no to Saudi Arabia, which is using social media companies to do its dirty work in censoring Qatari media. Over the past few weeks, both Medium and Snap have caved to Saudi demands to […]