“Breach” is the new necessary defensive domain registration

Domain names for just 88 cents!

Hertz registers data beach domain names. More companies should do this.

These days it seems like the question isn’t if a company will suffer a data breach or hack, it’s when.

When a company suffers a breach it usually rushes to register domain names related to it. That’s what happened with the massive Equifax data breach.

Why not register these domains in advance to avoid a last-minute rush when the company is in disarray?

I was thinking about this when I saw three domain name registrations over the weekend:

HertzBreach.com
HertzDataBreach.com
HertzPrivacy.com

I’m not sure if these domains were registered in response to a specific incident; Hertz France has previously suffered from a data breach.

If not, I still think this is a smart move. Be prepared for the inevitable.

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